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What is filed under content strategy?

Posts tagged content strategy collect Will Spurlock's writing on this topic. The three newest excerpts: How to write product comparison and best-X pages that AI Overviews, ChatGPT, and Perplexity cite — scoring tables, affiliate disclosure, and a proof loop. Video helps AI visibility when a transcript and quotable page sit beside it; video-only usually hurts because answer engines cite extractable text first. Build content around buyer questions first — why video alone rarely gets cited, how to find the right queries, and when conversational tone wins with AI search.

8 posts as of 2026-08-14, counted from content/blog frontmatter

All Topics404AI Models & Frontier News126AI Agents & Automation106AI Coding & Dev Tools31Growth & Operations16Web Design & Digital Craft12AI Policy & Safety6AI Visibility61AI Automation22AI Agents10

Tagged: content strategy

Discover insights and strategies for leveraging technology in business

How to Write Comparison Content That AI Cites
AI Visibility

How to Write Comparison Content That AI Cites

How to write product comparison and best-X pages that AI Overviews, ChatGPT, and Perplexity cite — scoring tables, affiliate disclosure, and a proof loop.

8/14/2026
29 min read
Does Video Content Help or Hurt AI Visibility?
AI Visibility

Does Video Content Help or Hurt AI Visibility?

Video helps AI visibility when a transcript and quotable page sit beside it; video-only usually hurts because answer engines cite extractable text first.

8/13/2026
32 min read
The Question-First Content Model That Gets You Cited by AI
AI Visibility

The Question-First Content Model That Gets You Cited by AI

Build content around buyer questions first — why video alone rarely gets cited, how to find the right queries, and when conversational tone wins with AI search.

7/18/2026
23 min read
How to Write Content That AI Wants to Quote
AI Visibility

How to Write Content That AI Wants to Quote

Headers, bullets, clusters, and quotable craft — how to write pages answer engines actually quote in ChatGPT, Perplexity, and Google AI Overviews.

7/9/2026
18 min read
The Overlap Between SEO and AI Visibility, and Where They Split
AI Visibility

The Overlap Between SEO and AI Visibility, and Where They Split

SEO and AI visibility share more DNA than most assume — but link building, traffic behavior, and content strategy each diverge in specific, fixable ways.

6/19/2026
12 min read
Refreshing Old Content for the AI Era: A Practical Framework
AI Visibility

Refreshing Old Content for the AI Era: A Practical Framework

Old posts stop getting cited when facts age out and structure breaks. Here is a refresh audit, rewrite framework, and cadence plan built for AI engines.

6/5/2026
16 min read
The AI Visibility Content Strategy: Writing for Humans and Answer Engines
AI Visibility

The AI Visibility Content Strategy: Writing for Humans and Answer Engines

What kind of content gets cited by AI the most? A pillar guide to writing pages that answer engines quote — structure, length, data, and measurement.

6/3/2026
32 min read
GEO vs SEO: What Actually Changes in How You Create Content
AI Visibility

GEO vs SEO: What Actually Changes in How You Create Content

GEO changes how you write content, not whether you need a website. Here's what Generative Engine Optimization actually requires vs traditional SEO.

6/2/2026
14 min read

Frequently asked questions

What does content strategy mean on this blog?

Posts tagged content strategy collect Will Spurlock's writing on this topic. The three newest excerpts: How to write product comparison and best-X pages that AI Overviews, ChatGPT, and Perplexity cite — scoring tables, affiliate disclosure, and a proof loop. Video helps AI visibility when a transcript and quotable page sit beside it; video-only usually hurts because answer engines cite extractable text first. Build content around buyer questions first — why video alone rarely gets cited, how to find the right queries, and when conversational tone wins with AI search.

How many posts are filed under content strategy?

8 posts as of 2026-08-14, counted from content/blog frontmatter.

What should I read first in content strategy?

Start with "How to Write Comparison Content That AI Cites". How to write product comparison and best-X pages that AI Overviews, ChatGPT, and Perplexity cite — scoring tables, affiliate disclosure, and a proof loop.