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What is filed under GEO?

Posts tagged GEO collect Will Spurlock's writing on this topic. The three newest excerpts: Owners get a week, not a dashboard. Here is how I audit a ChatGPT shortlist: prompt set, competitor log, citation gaps, and the one page to fix first. Yes — engines cite dated, owner-run measurements they cannot copy from a rival. Prompt panels, unique tables, and named methods beat restated industry stats. Backlinks still matter for AI visibility when a third-party URL is evidence an answer engine can cite. Volume DA shopping is theater. Keep versus drop.

24 posts as of 2026-09-19, counted from content/blog frontmatter

All Topics487AI Models & Frontier News136AI Agents & Automation133AI Coding & Dev Tools35Growth & Operations16Web Design & Digital Craft13AI Policy & Safety6AI Visibility89AI Automation33AI Agents12

Tagged: GEO

Discover insights and strategies for leveraging technology in business

How to Audit a ChatGPT Shortlist in a Week
AI Visibility

How to Audit a ChatGPT Shortlist in a Week

Owners get a week, not a dashboard. Here is how I audit a ChatGPT shortlist: prompt set, competitor log, citation gaps, and the one page to fix first.

9/19/2026
20 min read
Does Original Research Help You Get Cited by AI?
AI Visibility

Does Original Research Help You Get Cited by AI?

Yes — engines cite dated, owner-run measurements they cannot copy from a rival. Prompt panels, unique tables, and named methods beat restated industry stats.

9/14/2026
26 min read
Do Backlinks Still Matter for AI Visibility?
AI Visibility

Do Backlinks Still Matter for AI Visibility?

Backlinks still matter for AI visibility when a third-party URL is evidence an answer engine can cite. Volume DA shopping is theater. Keep versus drop.

9/13/2026
24 min read
Can Your Business Show Up When Someone Asks ChatGPT Out Loud?
AI Visibility

Can Your Business Show Up When Someone Asks ChatGPT Out Loud?

Yes. ChatGPT Voice can name you out loud if the open web already treats you as a shortlist option. Spoken answers are shorter, so vague brands stay unnamed.

8/22/2026
35 min read
GEO vs AEO vs AIO: What Each One Means and Why Your Business Needs All Three
AI Visibility

GEO vs AEO vs AIO: What Each One Means and Why Your Business Needs All Three

GEO, AEO, and AIO are three jobs, not three names for SEO. Here's what each owns, why buyers bounce across all three, and why your business needs all of them.

8/19/2026
29 min read
Generative Engine Optimization (GEO): The 2026 Playbook for Business Owners
AI Visibility

Generative Engine Optimization (GEO): The 2026 Playbook for Business Owners

GEO is the discipline of getting cited inside AI-generated answers. This 2026 playbook covers the research, the tactics, the engine differences, and a 90-day rollout plan.

8/13/2026
34 min read
How to Get ChatGPT and Perplexity to Recommend Your Business
AI Visibility

How to Get ChatGPT and Perplexity to Recommend Your Business

A practical owner playbook for getting ChatGPT and Perplexity to name your business — third-party proof, schema, a 30/60/90 plan, and monthly prompt tests.

8/6/2026
28 min read
Answer Engine Optimization: How to Become the Answer AI Gives
AI Visibility

Answer Engine Optimization: How to Become the Answer AI Gives

Answer Engine Optimization is how you become the source AI quotes when buyers ask for recommendations — the owner playbook for citations, leads, and revenue.

8/1/2026
32 min read
Should You Retrain Your SEO Agency for GEO?
AI Visibility

Should You Retrain Your SEO Agency for GEO?

A buying decision guide for owners: when to retrain your SEO agency for GEO, when to replace them, what a retainer should include, and the red flags that mean walk away.

7/31/2026
14 min read
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Frequently asked questions

What does GEO mean on this blog?

Posts tagged GEO collect Will Spurlock's writing on this topic. The three newest excerpts: Owners get a week, not a dashboard. Here is how I audit a ChatGPT shortlist: prompt set, competitor log, citation gaps, and the one page to fix first. Yes — engines cite dated, owner-run measurements they cannot copy from a rival. Prompt panels, unique tables, and named methods beat restated industry stats. Backlinks still matter for AI visibility when a third-party URL is evidence an answer engine can cite. Volume DA shopping is theater. Keep versus drop.

How many posts are filed under GEO?

24 posts as of 2026-09-19, counted from content/blog frontmatter.

What should I read first in GEO?

Start with "How to Audit a ChatGPT Shortlist in a Week". Owners get a week, not a dashboard. Here is how I audit a ChatGPT shortlist: prompt set, competitor log, citation gaps, and the one page to fix first.